UP DIGITAL : A CASE STUDY WITH UNIVERSITY OF COMMUNICATION OF THE AUTONOMOUS MEXICO STATE UNIVERSITY - UAEM
Por:
Garcia Lirios, Cruz, Carreon Guillen, Javier, Hernandez Valdes, Jorge, Mendoza Alboreida, Daniela, Mejia Rubio, Silvia, Quintana Alonso, Lorena Damaris
Publicada:
1 jul 2015
Resumen:
The digital entrepreneurship understood as a process of opportunities,
skills, innovations and responsibilities has been studied as external
Internet and although studies of technology adoption and confidence in
e-commerce have established some cognitive dimensions, the contrast of
their relationship has not been established. The objective of this
research is to describe the differences between users regarding the
dimensions that the state of knowledge poses to examine entrepreneurship
on the Internet. We surveyed a nonrandom sample of 143 students from a
public university in order to test the hypothesis that there are
differences between users of Information Technology and Communication
due to its degree and with respect to their levels of less significance
than 0.001 for empathy factors, risk, opportunity, entrepreneurship,
usefulness, ease, commitment, knowledge, innovation, use and
satisfaction. The results show that only in the case of empathy [x2 =
14.26 (14 gl) p = 0.000], the risk [x2 = 19.36 (14 gl) p = 0.000],
entrepreneurship [x2 = 16, 30 (14 gl) p = 0.000] and the use of
virtual library, multimedia center simulator and self-directed [x2 =
19.40 (14 gl) p = 0.000] there are significant differences among three
groups of different semester.
Filiaciones:
Garcia Lirios, Cruz:
Univ Autonoma Estado Mexico, Unidad Acad Profes Huehuetoca, Toluca, Mexico
Carreon Guillen, Javier:
Univ Nacl Autonoma Mexico, Escuela Nacl Trabajo Social, Fac Contaduria & Adm, Mexico City, DF, Mexico
Hernandez Valdes, Jorge:
Univ Nacl Autonoma Mexico, Escuela Nacl Trabajo Social, Mexico City, DF, Mexico
Mendoza Alboreida, Daniela:
Red Interdisciplinar UAEMEX UNAM, Mexico City, DF, Mexico
Mejia Rubio, Silvia:
Red Interdisciplinar UAEMEX UNAM, Mexico City, DF, Mexico
Quintana Alonso, Lorena Damaris:
Red Interdisciplinar UAEMEX UNAM, Mexico City, DF, Mexico
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